More than72 million potential consumers already!
		According to public forecasts the population will increase up to 100 million people until 2045.
		Turkey’s population is young and willing to consume and more than 70 percent are under 40.
		Due to the rapidly rising economic growth the purchasing power has been increasing for years. Furthermore, the real purchasing power is much higher than the official figures give reason to believe since approximately 30 to 50 percent of the GNP are generated in underground economy.
		Especially German companies and their products benefit from excellent reputation.
		Because of the geographic and cultural proximity Turkey is an ideal starting point for opening up new business on future markets in Central Asia and the Middle East.