Media research, customer satisfaction research, trade research, consumer goods market research, advertising research

Glossy

A B C D E F G H I K L M N O P Q R S T U V W Z

Full Service.

As an internationally working full service institute we offer the wide range of market, opinion and social research services. With these services, we commit ourselves to our customers. We develop survey designs individually tailored to your requests as accurate as necessary and, however, as profitable as possible. Our experienced project managers assist you personally and give advice during all phases of the project, beginning with the conceptual design and ending with the presentation of the results.

The following services offered by our institute especially reflect our broad range of quantitative and qualitative instruments:

  Pre-/post-advertising impact evaluation
  Customer Commitment System (CCS)
  Purchase, consumption or usage habits and their
development
  Copy tests
  Product, name and concept tests
  Customer demographic analyses, customer segmentation, target group analyses
  Customer/buyer typology
  Traffic survey, traffic census, flow of traffic analyses
  Pattern of expenditure and market share analyses
  Customer and sales forecasts
  Image analyses
  Location analyses
  Characteristics of public media use
  Placard tests, advertisement test
  Psephology, political opinion research
  Empirical legal research: drafting expertise suitable for court (e.g. for competition and trade mark disputes)
  Website evaluation
     

We are happy to present the results on our premises or personally in your office, in Germany, Turkey or anywhere else. We provide the reports on request in German, Turkish and/or English languages.